APPLICATIONS FOR JINGLE JAM 2025 CHARITY PARTNERSHIPS ARE NOW CLOSED

Thank you to everyone who has applied to be a Jingle Jam 2025 charity partner. We are reviewing your Expression of Interest (EOI) submissions and will be in touch as per the timetable outlined below.

Jingle Jam harnesses the power of gaming and content creation to make the world a better place for children and young people.

In selecting charity partners, we seek to target particular Focus Areas within the context of making the world a better place for children and young people, while also listening to our donor base and responding to their concerns and the interests of gamers and content creators around the world.

Charity Partner Criteria

Improving the mental and physical health of young people.

Inclusion of neurodivergent, disabled, LGBT+ and diverse young people.

Support for young people affected by global events including poverty, disasters, epidemics or conflicts.

Safeguarding the future of the planet for young people, by combating climate change and protecting animal welfare.

For 2025, our Jingle Jam Focus Areas are:

Our goal is to appoint eight charity partners for Jingle Jam 2025, ideally two whose work covers each of our Focus Areas respectively. However, as we established three-year partnerships with Campaign Against Living Miserably (CALM) and War Child in 2024, they will both be included in Jingle Jam 2025, meaning six places remain.

Potential charity partners MUST fit one of the following geographical categories in order to qualify:

  • A UK-registered organisation operating UK-wide or across multiple geographies in the UK (we are unable to consider applications from local organisations supporting young people in a single region). 

  • A USA-registered organisation operating or delivering a service USA-wide.

  • A UK or international organisation operating in multiple countries.

Application Process and Timeline

Opens - Friday 31st January.

Closes - Friday 21st February 5pm GMT. EOIs received after this point will not be considered.

Stage One - Expression of Interest (EOI)

Opens - Monday 17th March. Charities shortlisted from their EOI submission will be sent a full application form on this date.

Closes - Friday 4th April 5pm GMT. Application forms to be returned by this date.

Stage Two - Full Application

Charities that get through stage two of the process may be required to attend a pitch meeting with us in the week commencing Tuesday 22nd April (21st April is Easter Monday), and may be required to confirm commitments from third parties named in their proposals during the week commencing 28th April - ahead of a finalisation by 1st May.

Stage Three - Pitch Meeting and Due Diligence